Privacy Policy PRIVACY POLICY This Privacy Policy is provided for websites operated by True Citrus Company (“True Citrus”, “us“, “we“, or “our“) in connection with our goods and services found at www.truelemon.com, www.truelemonstore.com, and other web domains by which we provide products and services online (collectively, the “Website”). This Privacy Policy describes our privacy practices and those of our vendors and business partners on the Website (“Service Providers”), but we do not own, operate, or control, the privacy practices of such Service Providers. We collect and use information from or about you according to the Privacy Policy in effect at the time the information is gathered. Please be aware that our Privacy Policy may be changed by updating this page. You should review this Privacy Policy periodically to ensure you are in agreement with any updates or changes. Your continued use of our website following any changes will mean you accept such changes. This Policy covers all personal information collected through this Website and through the provision of services to you, as described in our Terms and Conditions, which can be found at https://www.truelemonstore.com/terms.asp and is incorporated herein by reference. We do not collect any personal information about you unless you voluntarily provide it to us. However, you may be required to provide certain personal information to us when you elect to use certain products or services available on the Website. Please read this Privacy Policy carefully to understand how we treat your personal information and what choices and rights you have in this regard. If you do not agree with the terms and conditions of this Policy, you should not access or use the Website or our services.
The Website provides information and an online retail store for our citrus flavoring, seasoning and beverage products, recipes for True Citrus products, newsletters, contest offers, and blogs on the topic of active healthy lifestyles, and special promotions for products, and other services (collectively “Services”). What Personal Information Do We Collect and Why The Website and our third party Service Providers may collect or request anonymous or non-personally identifiable information from visitors. Non-PII cannot identify a specific individual unless combined with Personally Identifiable Information. An example of Non-PII is aggregate information which we use for a variety of reasons, including to calculate the percentage of our Website visitor’s users that live in a particular state or the pages visited most frequently. We may collect and processing the following personally identifiable information (which may constitute “PII” or “personal data” under certain data protection laws) from you for the following purposes:
How Will We Use Your Personal Information? In addition to the uses described above, True Citrus uses the personal information collected in an effort to improve your experience on the Website, to provide services to you, and to communicate with you about the information you have requested. We may also use personal information to help target specific offers to you and to help us develop and improve our Site and services. Additionally, we may use your personal information in the following ways: We may process your personal information in connection with any of the purposes and uses set out in this Policy on one or more of the following legal grounds: We do not use your personal information for making any automated decisions affecting or creating profiles other than as described above. Disclosure Of Your Personal Information We may share your personal information in the following contexts:
Payment Information We use Volusion as the e-commerce shopping cart solution on our Website. Volusion uses the Secure Socket Layer (SSL) protocol to protect your information during transmission. The SSL protocol enables encryption of the information you provide us during your shopping and check-out process. Volusion also encrypts the credit card details it stores using SHA-2, 256-bit encryption. Credit and debit card information collected by our third party payment processor, Volusion, are be governed by Volusion’s Privacy Statement at https://www.volusion.com/terms-of-service its Privacy Policy at https://www.volusion.com/privacy-policy and any other relevant policies posted on the Volusion website. How Long Do We Store Your Personal Information? We will retain your personal information for as long as needed to fulfill the purposes for which it was collected. We also will retain and use your personal information as long as necessary to comply with our business requirements, legal obligations, resolve disputes, protect our assets, provide our services, and enforce our agreements. When we no longer have a purpose to retain your personal information, we will security destroy your personal information in accordance with applicable law and our policies. Security Of Your Personal Information We maintain appropriate technical and organizational measures to prevent your personal information from being accidentally lost, used or accessed in an unauthorized manner, altered or disclosed during collection, storage, and processing. While our security measures seek to protect your personal information in our possession, no security system is perfect and we cannot guarantee that your personal information will remain absolutely secure in all circumstances or that any privacy settings or security measures contained on the Website cannot be circumvented. The majority of communications on our Website, including any submissions through available forms, are sent through the standard HTTP protocol and may be delivered using regular e-mail. Information sent over HTTP is not encrypted. E-mail, while convenient, does pose some risks (e.g., e-mail is not a secure form of communication, is unreliable, can be forwarded, etc.). The safety and security of your personal information also depends on you. Where you use a password for access to restricted parts of the Website, you are responsible for keeping the password confidential. Do not share your password with anyone. If a security breach causes an unauthorized intrusion into our Site or systems that compromises your data, we will notify you and any applicable regulator when we are required to do so by applicable law. Updating Your Personal Information If you of the personal information you have provided to us changes, please let us know. For instance, if your email changes, you wish to cancel any request you have made of us, or if you become aware of inaccurate personal information about you, use our Contact Us details to update your information. You may also edit your account details if you have a user account through our Site. We are not responsible for any losses arising from any inaccurate, inauthentic, deficient or incomplete personal data that you provide to us. Your Rights To Access And Control Your Personal Information Please use the Contact Us details at the end of this Policy to exercise your rights and choices under this Policy. Right of Access. If required by law (e.g., under the GDPR), upon request, we will grant reasonable access to the personal information that we hold about you. Accuracy. Our goal is to keep your personal information accurate, current and complete. Please contact us if you believe your information is not accurate or changes. Right to Object. In certain circumstances, as permitted under applicable law, you have the right to object to processing of your personal information and to ask us to erase or restrict our use of your personal information. If you would like us to stop using your personal information, please contact us and we will let you know if are able to agree to your request. Right to Erasure and Deletion of Your Personal Information. You may have a legal right (for instance, if you are located in the EU or EEA under the GDPR) to request that we delete your personal information when it is no longer necessary for the purposes for which it was collected, or when, among other things, your personal information has been unlawfully processed. All deletion requests should be sent to the address noted in the Contact Us section of this Policy. We may decide to delete your personal information if we believe it is incomplete, inaccurate or that our continued storage of your personal information is contrary to our legal obligations or business objectives. When we delete personal information, it will be removed from our active servers and databases and our Site, but it may remain in our archives when it is not practical or possible to delete it. We may also retain your personal information as needed to comply with our legal obligations, resolve disputes, or enforce any agreements. Right to Withdraw Consent. If you have provided your consent to the collection, processing and transfer of your personal information, you have the right to fully or partially withdraw your consent. To withdraw your consent, please notify us using the information in the Contact Us section of this Policy and you may follow opt-out links on any marketing communications sent to you. Once we have received notice that you have withdrawn your consent, we will no longer process your information for the purpose(s) to which you originally consented unless there are compelling legitimate grounds for further processing that override your interests, rights and freedoms or for the establishment, exercise or defense of legal claims. Withdrawal of consent to receive marketing communications will not affect the processing of personal information for the provision of our services. Right to Complain. If you believe that your rights relating to your personal information have been violated, you have a right to lodge a complaint with the applicable enforcement or supervisory authority, or seek a remedy through the courts. You may also lodge a complaint with us by contacting us using the information provided in the Contact Us section of this Policy. Online Tracking. We do not currently recognize browser settings or signals of tracking preferences, which may include “Do Not Track” instructions. California Residents. California residents may be entitled to ask us for a notice describing what categories of personal information (if any) we share with third parties or affiliates for those parties to use for direct marketing. If you are a California resident and would like a copy of such notice, please submit a written request to us using the information in the “Contact Us” section of this Policy. European Union or European Economic Area Residents. If you are located in the EU or EEA and believe we have not processed your personal information in accordance with applicable provisions of the EU GDPR, you may lodge a complaint with your local data protection or supervisory authority. Cross-Border Transfers of Personal Information We are located and established in the United States and therefore, your personal information may be transferred to, stored or processed in the United States. While the data protection, privacy and other laws of the United States might not be as comprehensive as those in your country, we take necessary and appropriate steps to protect the security and privacy of your personal information. By using our Website or requesting services from us, you understand and consent to the collection, storage, processing and transfer of your personal information to our facilities in the United States and those third parties with whom we share it as described in this Privacy Policy. Residents of the EU / EEA. We rely on recognized legal bases to lawfully conduct cross-border transfers of personal information outside of the European Union (EU) and European Economic Area (EEA), such as your express informed consent (as noted above), when transfer is necessary for us to deliver services pursuant to an agreement or contract for services between us and you, or when the transfer is subject to safeguards that assure the protection of your personal information, such as the European Commission’s approved standard contractual clauses. Links To Other Sites This Website may contain links to, and media and other content from, third party websites. These links are to external websites and third parties with which we have no relationship. If you click on an embedded third-party link, you will be redirected away from this Website to the external third-party website. You can check the URL to confirm that you have left this Website. We cannot and do not (i) guarantee the adequacy of privacy, security, practice content or media provided by third parties or their websites, (ii) control third parties’ independent collection or use or your personal information, or (iii) endorse any third party information, products, services or websites that may be reached through embedded links on this Website. Any personal information provided by you or automatically collected from you by a third party will be governed by that party’s privacy policy and terms of use. International Visitors The Website is controlled and operated from the United States. If any materials on the Website are contrary to the laws of the place where you are when you access them, then we ask you not to use the Website. You are responsible for informing yourself of the laws of your jurisdiction and complying with them. By using the Website, you consent to the transfer of information to the United States, which may have different data protection rules than those of your country. Governing Law This Privacy Policy and any disputes related thereto shall be governed by and construed in accordance with the laws of the State of Maryland, exclusive of its choice of law rules. How To Contact Us If you have questions or concerns regarding our Website, Privacy Policy, or practices, please contact us at: Email: customercare@truecitrus.com U.S. postal address:
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